Landing Page Design - Built to Convert
Most landing pages underperform not because they look bad, but because the structure works against the message. Visitors land, scan for two seconds, and leave - not because they are uninterested, but because nothing caught their attention at the right moment.
This service covers the full design of a single-page website built around one clear goal. That might be collecting leads, selling a product, promoting an event, or getting consultation bookings. The layout, copy hierarchy, and visual flow are all planned together - not assembled from a template and called done.
The process starts with a short brief covering your offer, audience, and what you want people to do. From there comes a wireframe showing the page structure before any visuals are applied. Once the structure is agreed on, the visual design follows - colours, typography, imagery direction, and spacing that suits your brand.
Delivery includes a Figma file with all design assets, mobile and desktop layouts, and a handover call to walk through the file with your developer or hand it to one. No ongoing subscription, no hidden revision caps on reasonable changes during the project.
- Discovery brief - a short form covering your offer, target audience, competitors you respect, and the one action you want visitors to take
- Wireframe - a greyscale layout showing section order, content blocks, and CTA placement before design begins
- Visual design - full colour design in Figma across desktop and mobile breakpoints
- Revision round - one structured round of feedback incorporated into the final file
- Handover - exported assets, font files, and a 30-minute walkthrough call