Landing Page Design

Landing Page Design - Built to Convert

3 min 08/2026
Landing Page Design - Built to Convert

About this service

Most landing pages underperform not because they look bad, but because the structure works against the message. Visitors land, scan for two seconds, and leave - not because they are uninterested, but because nothing caught their attention at the right moment.

This service covers the full design of a single-page website built around one clear goal. That might be collecting leads, selling a product, promoting an event, or getting consultation bookings. The layout, copy hierarchy, and visual flow are all planned together - not assembled from a template and called done.

The process starts with a short brief covering your offer, audience, and what you want people to do. From there comes a wireframe showing the page structure before any visuals are applied. Once the structure is agreed on, the visual design follows - colours, typography, imagery direction, and spacing that suits your brand.

Delivery includes a Figma file with all design assets, mobile and desktop layouts, and a handover call to walk through the file with your developer or hand it to one. No ongoing subscription, no hidden revision caps on reasonable changes during the project.

What's included
  1. Discovery brief - a short form covering your offer, target audience, competitors you respect, and the one action you want visitors to take
  2. Wireframe - a greyscale layout showing section order, content blocks, and CTA placement before design begins
  3. Visual design - full colour design in Figma across desktop and mobile breakpoints
  4. Revision round - one structured round of feedback incorporated into the final file
  5. Handover - exported assets, font files, and a 30-minute walkthrough call